We've launched a campaign in partnership with Charnwood Borough Council encouraging people to keep their bikes safe.
In 2016/17 360 bike thefts were reported in Charnwood. Our new campaign is encouraging bike-owners to ‘mark it, lock it, report it’.
Launched on January 5 with a bike marking session in Loughborough's Market Place, the campaign involves orange bikes and signs being placed in theft hotspots, and is being highlighted on social media (keep up-to-date using #Properlockit) - all helping to boost awareness of bike security.
Lydia Patsalides, Crimestoppers’ East Midlands Regional Manager, said: “Cycling is a great way for people to see our wonderful county as well as staying fit and healthy, but bike thefts are hugely disruptive and distressing.
“Many bikes that are stolen aren’t safely secured, they may use inadequate locks. Quite often bikes are deconstructed and different components sold on, but marking can help easy identification and prevent this type of crime in the future. Mark it, lock it, report it are three simple steps every cyclist can take to cut down on bike thefts across Charnwood.”
Councillor Brian Page, Lead Member for Communities, Safety and Wellbeing, added:
“We’ve teamed up with Crimestoppers to help encourage people to report bike theft, but to also remind people to keep their bikes safe.
“If you were lucky enough to receive a bike for Christmas, remember to keep it locked and marked.
“Our bright orange bikes will also be in hotspots around the town, to capture people’s attention and let potential thieves know that we don’t tolerate theft.”
Crimestoppers and Charnwood Borough Council are also encouraging cyclists to register their bike with Immobilise, the UK National Property Register, with free bike lights and locks offered as an incentive. Marking kits will also be available.