Crimestoppers unites with Scottish football to Keep It Clean

Crimestoppers has teamed up with the Scottish Football Association to launch Keep It Clean, a campaign designed to stay one step ahead of the growing threat of match-fixing and other integrity-related issues that have infiltrated football across the world [15 January 2014].

Central to the awareness campaign is the creation of an Integrity Hotline - powered by the independent charity - providing players, coaches, match officials, club officials and football administration staff with an anonymous phone service to raise any concerns that compromise the national sport: from match-fixing, betting patterns, doping issues or other unlawful pressures applied from third parties around or outwith the game.

Keep It Clean has been conceived in partnership with the key stakeholders in Scottish football: the Scottish FA, Scottish Professional Football League, PFA Scotland and the Coaches and Managers Association.

As well as the Integrity Hotline, all 42 senior clubs in Scotland will receive an awareness pack, comprising dressing-room posters, flyers, stickers and boardroom mugs, all containing the unique hotline number and messaging.

The line will be open 24 hours a day, seven days a week and will remain active for the remainder of the season.

Keep It Clean launch Scotland_Jan2014
Crimestoppers' Kate Johnston with representatives from the Scottish Football Association

Kate Johnston, Crimestoppers Commercial Manager, said: “Crimestopperf is delighted that the Scottish FA is leading the way by putting in place further robust measures to protect the integrity of football in Scotland and is pleased to be able to provide them with an anonymous and secure outlet to do this.

“We also provide this service to UK Anti-Doping and the British Horseracing Authority and have done so for a number of years with positive results. This latest partnership with the Scottish FA is an opportunity for those within the game to follow suit and do the right thing to help protect their sport.”

Stewart Regan, Scottish FA Chief Executive, said: “The threat posed to the integrity of the game is clear and present. Recently, we have seen allegations of match-fixing arrive in England and while we should be proud of the reputation Scotland has worked hard to cultivate we must be extra vigilant.

“We have appointed a new security and integrity officer, Peter McLaughlin, and his remit will be to liaise with the relevant stakeholders in this country and internationally to ensure there are clear lines of communication and that we work together to ensure Scottish football remains clear of this modern scourge.”